To continue in my posts related to Chris Brogan’s initial post about 40 ways to deliver killer blog content here’s part 2 of my specific comments on some of his rules.
First, let’s look at Rule 11: Set up series of posts, even if you don’t call them a series. Make a post that brings up follow-on points from a previous post, and link back to that post to reinforce the original content.
Well, looks like I have that one accomplished. My first post related to Chris’s is here, second post is here and this is my third. Come back later this week (hopefully) for posts four and five.
Rule 16: Look for ways to think forward, but that tie to your business interests. When I write about the future, I’m also inviting someone to make that future with me.
I’m always looking for the next thing. It’s not that I’m looking for a new job. It is simply that I’m excited about what lies in my future for all of my interests. In my About Us page I challenged readers of this blog to challenge me. Make me think. Let me brainstorm with you. Let me interview you. The more knowledge I can add the better. And I would like to think that wouldn’t be a one-sided conversation. As much as you can help me, I’d like to think I’d be able to bring something to your future as well.
Rule 17: Mix it up. Keep an editorial calendar and note what kinds of posts you’ve written lately. Thought posts? Lists? Interviews? Make sure you’re mixing up the type of post you’ve written lately.
I’m obviously not doing very well on this. One thing I would add is to talk about things that you’re not an expert on. I think it adds more flavor to the discussion. Again it goes back to the idea of helping us find a future together.
