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Archive for November, 2008

The headline of this post might be a little misconceiving. It is my belief that the point of LinkedIn is to connect and either add business partnerships or find a new job. Well, neither of those have happened yet for me. I have, however, found success connecting with my past fellow employees and with people [...]

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Well, now we can see the real value of social media.
Guy starts Facebook group about Texas beating OU in early October.
Facebook group now as more than 18,000 members.
Mentions of group on Austin American Statesman Web site (possibly in print).
Signs with 45-35 score on them were plastered across Memorial Stadium at Thursday’s Texas/Texas A&M game. Many [...]

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Maybe it was just me, but I was a little disappointed in the advertisements that came in Thursday’s newspaper. For the past couple of years these ads have played a key role in my Thanksgiving — watching my husband, his family and my family rifle through them and choose things they like. However, this year [...]

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The power of social media is helping Longhorn fans to fight for their team this week. With the BCS rankings too close to choose a Big 12 South winner (an expected national title game participant), Longhorn fans have created a Facebook group called “Texas did beat OU 45-35, lest we forget.”
You can read a full blrub [...]

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Earlier this week I talked about the impact social media had on the Motrin ad campaign. Here’s lesson two: social media can turn quickly — one way or the other. Already it seems as if the turmoil over the Motrin campaign has died down. Karlene Lukovitzwrote a more detailed article about the fleeting nature of [...]

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The Associated Press plans to cut 10 percent of its workforce in 2009. What makes this especially interesting is that daily newspapers were cutting staff and thus were needing to rely more on AP copy or completely burn out their newsrooms. If everyone keeps cutting, who is going to be left to write our news? [...]

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I attended a seminar this morning where journalists turned PR professionals were supposed to provide a little insight into how the transition has impacted their current careers.
A few thoughts:
1. I found it interesting that no one really addressed the role writing experience has played in their transitions. I stressed just last week to a group from [...]

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Christian Science Monitor and PC Magazine are both pulling their issues off the shelves in favor for online versions. This is simply where things are headed — here’s a great post about this. 
It may sound horrible since I am in PR, but I do not subscribe to one newspaper, and I only subscribe to one magazine [...]

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I feel that as a blogger and a member of the PR and advertising industries I would be doing a disservice to not comment on the Motrin vs. Mom Bloggers news that is everywhere right now. If you haven’t seen the Motrin ad, here’s a YouTube link.
I’m amazed by the media frenzy this “social media [...]

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In today’s Engage Kids post on MediaPost, Janet Oak talks about a new generation of kids who have stepped up to preserve the environment. Youth activists are actually a distinct portion of the population (and something I kind of alluded to in my Uncle Phil’s post). Kids care about their future and want to do [...]

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